Taco Bell uses a substance in certain food items that is billed as beef, but it’s mostly fillers and additives. Taco Bell promotes food items presented as containing ground beef. But beef makes up only 35 percent of the filling. This violates USDA rules, and an Alabama law firm is suing Taco Bell for false advertising.
The Taco Bell class action suit
A California woman has said that claims of using “ground beef” or “seasoned ground beef” at Taco Bell are hard to digest. The Taco Bell taco meat has a lot of additives and fillers in it — from oatmeal to silica, so the California woman hired a law firm. Taco Bell will now have to deal with the class-action suit that was filed on Jan. 21.The law firlm Beasly, Allen, Crow, Methvin, Portis & Miles of Montgomery, Ala., filed the suit. The lawsuit demands Taco Bell meat be called “filing” rather than “ground beef” because 65 percent of it is just chemicals, preservatives and extenders.
Argument that Taco Bell taco meat isn’t beef
The Taco Bell false advertising suit is based on the official definition of ground beef determined by the U.S. Department of Agriculture. Ground beef is defined by the USDA as fresh or frozen beef with no more than 30 percent fat. Also, no water, phosphates, binders or extenders can be added. Taco Bell taco meat is laden with such phosphates, binders and extenders as sodium phosphate, potassium phosphate, water, “isolated oat product” and silicon dioxide (an anti-caking agent). According to USDA definition, Taco Bell taco meat doesn’t even qualify as “taco filling,” which must be at least 40 percent fresh meat.
What you’re really eating at Taco Bell
Taco Bell explains it is not advertising incorrectly, and some customers agree, although the facts of the Taco Bell class action suit aren’t denied. The woman who filed the lawsuit says she is not after money; she is after the truth. The beef in the food at Taco Bell isn’t beef, she says. This means the company should stop advertising beef.
New York Daily News: http://nydailynews.com/news/national/2011/01/25/2011-01-25_taco_bell_is_using_false_advertising_when_it_calls_its_food_beef_according_to_la.html
Daily Tech: http://dailytech.com/Class+Action+Lawsuit+Has+a+Beef+with+Taco+Bells+Meat/article20743.htm
Taco Bell: http://tacobell.com/menuitem/Beefy-Crunch-Burrito
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